The picture shows Sinochem's modern agricultural MAP demonstration farm located in Wangwenzhuang Town, Xiqing District, Tianjin. The harvester operates in a rice field. Photograph by Xinhua News Agency reporter Li Ran
China is a large food country, but it is not yet a food country, and there are still many shortcomings in the food industry. In response, China actively implements the "High-quality Grain Project", in-depth implementation of the "China Good Grain and Oil" action plan, and actively explores and continues in the fields of "high-quality grain cultivation, acquisition, storage, processing, and sales" around the "from the field to the table" Innovation, effectively stimulate market vitality, and accelerate the development of high-quality food industry——
Insufficient supply of green and high-quality grains and oils, low-end "big goods" at the low end of the grain products, and few high-end high-quality products are outstanding issues. The food quality and safety guarantee system from the field to the table has not yet been established ... There are still many shortcomings in the development of the grain industry. In order to meet the escalating consumer demand from "satisfying" to "eating well", since 2017, the State Grain and Material Reserve Bureau has launched the implementation of the "Quality Food Project" and in-depth implementation of the "China Good Grain and Oil" action plan. Build a good grain and oil supply chain from field to table, and accelerate the development of high-quality grain industry.
"Five Excellent Linkage" Increases Quality Supply
A grain of grain has to go from the field to the dining table after going through the steps of "production, purchase, storage, and sales." Through the "China Good Grain and Oil" action plan, all regions start from the "field to the table" link, and promote the smooth and orderly connection of "production, purchase, storage, and sales", and vigorously promote excellent grain production, excellent grain purchase, superior grain storage, The "five excellent linkage" of excellent food and excellent food and excellent food and good sales will pass the requirements of high quality and efficiency throughout the development of the food industry.
Good food is grown. At present, all provinces (autonomous regions and municipalities) are actively promoting "optimal grain and excellent production", and by constructing high-quality grain source bases, developing contract agriculture, and achieving rapid growth in the scale of high-quality grain planting. Hubei has built more than 7 million acres of high-quality grain source planting bases in 2018; Guizhou has developed 7.5 million acres of high-quality grain and oil orders; Jiangsu has 10.5 million acres of fine-tasting rice cultivation; Sinochem Agriculture strives to create a "modern agricultural technology service platform" to promote planting Technology, planting high-quality varieties, the scale will reach 30 million acres.
The “good grain and good price” purchasing and marketing mechanism has been gradually established. As consumers' recognition of high-quality grains continues to increase, the “good grain and good price” acquisition method is gradually accepted by the market, effectively promoting the market-oriented grain acquisition process. Jilin explores the "Yitian Subscription" exclusive rice field subscription model. The price of high-quality varieties of rice is far higher than the minimum purchase price of rice. Inner Mongolia, Liaoning, Anhui, Jiangsu, Jiangxi, Hunan and other major production areas have increased their grain output. The increase has effectively promoted farmers' income.
"Excellent grain and excellent storage" makes the quality of stored grain continuously improve. Under the action of the market mechanism, high-quality grain operating companies consciously implement standardized storage management, store warehouses in accordance with grain types and grades, improve the level of refined operations, and effectively guarantee the quality of high-quality grain storage and enhance market bargaining power. Sichuan Province actively explores and promotes green low-temperature storage, and implemented 150 low-temperature storage construction projects, which ensure high quality, high nutrition, high efficiency and low loss, low pollution, and low cost. Warehouse enterprises in Liaoning, Guangdong and other places carry out ISO management system certification to promote the institutionalization, standardization and refinement of quality management, and improve the level of refined management.
"Youliangyoujia" effectively improves product quality. Provincial provinces combine the geographical advantages and product characteristics, take the "standards lead" and "quality win" road to improve the level of grain processing. Jiangsu, Heilongjiang, Shanxi, Guangdong, Jilin, Guangxi, Hunan, Jiangxi, Shandong and other places have actively formulated local standards for high-quality grain and oil groups, and strengthened standard leadership. At the same time, some demonstration enterprises have vigorously promoted the proper processing of grain and oil products, increased the technical transformation of production facilities, improved the intelligence level of grain processing, improved production efficiency and product quality, and increased the supply of high-quality grain and oil products.
The "good food and good sales" brand effect has initially appeared. While encouraging enterprises to build and upgrade high-quality grain and oil brands, localities actively promote and publicize distinctive public brands. The reputation and social influence of grain and oil public area brands such as "Guangxi Fragrant Rice", "Jilin Rice", "Tianfu Vegetable Oil" and "Shanxi Millet" have been continuously improved. Establish an online and offline sales platform for "Good Grain and Oil", build a cost-effective and high-quality grain sales channel, and continuously increase the market coverage and share of high-quality grain and oil. Guangzhou Grain Group actively explores the "Internet + Store" operating model, and e-commerce sales have increased by more than 10 times in three years. Lanzhou City, Gansu Province has promoted the "Reliable Grain Store + Staple Food Kitchen" model, which has become a popular project favored by the masses.
"Three-chain synergy" creates development advantages
The short grain industry chain, low efficiency, and weak competitiveness are the current problems facing the development of China's grain industry. It is particularly important to cultivate new kinetic energy in the "three-chain synergy" of the grain industry chain, upgrading the value chain, and building the supply chain.
Binzhou City, Shandong Province is a big traditional agricultural city and a big food processing transformation city. There are more than 160 grain and oil processing enterprises above the designated size, such as Xiwang Group and Bohai Industry. During the in-depth implementation of the "China Good Grain and Oil" action plan, the city highlighted the positioning of high points and the leading role, extended the lengthened industrial chain to achieve "full", integrated and enhanced the value chain to achieve "increase", and optimized the supply chain to achieve "new" 2. Realize "strong" intensive industrial clusters and "excellent" in the adjustment of planting structure. In 2018, the city's grain industry realized a total output value of 101 billion yuan, and the value-added conversion rate of grain processing reached 3.4: 1, which is close to the level of developed countries.
Hubei Mountain City has been awarded the “National Advanced Unit for Grain Production” for many years, and has been awarded the “China's Strong Rice Processing City” by the China Grain Industry Association. In recent years, the city has taken the grain supply-side structural reform as the main line, conscientiously implemented the "China Good Grain and Oil" action plan, adopted an online and offline integrated operation model, and strived to build a high-quality and high-value supply chain. In 2018, the city implemented a planting area of 0.94 million mu of high-quality rice, processed 338,000 tons of high-quality rice, and achieved sales revenue of 2.87 billion yuan.
"We must pay more attention to the 'three-chain synergy', further promote the innovative development, transformation and upgrading of the grain industry, and continuously improve the quality and efficiency of the development of the grain industry." The person in charge of the State Grain and Material Reserve Bureau said that it is necessary to accelerate the development of intensive processing and order Guide grain processing to extend to medicine, health care, chemical industry and other fields, and promote the coordinated development of primary processing, intensive processing and comprehensive utilization; carry out the "Internet + grain" action, and explore the promotion of new mobile grain sales, online grain stores, and direct supply from farmers Format: To optimize the regional layout of the grain industry, support the main production areas to cultivate grain industry clusters based on counties, and leave the industrial chain in the county as much as possible.
Action plan still needs to be advanced
Against the background of a well-off society in a fully-constructed society, the optimization of grain planting structure, the realization of high quality and competitive prices, and the satisfaction of residents' nutritional and healthy diversified consumption needs have become important missions for ensuring food security. Han Weijiang, deputy director of the State Grain and Material Reserve Bureau, said that it is necessary to further advance the high-quality grain project, solidly promote the "China Good Grain and Oil" action plan, and help the rural revitalization strategy and the healthy China strategy.
However, it should be noted that there are still some shortcomings in the implementation of the "China Good Grain and Oil" action plan. The path nodes implemented in some areas are not clear enough, the policy is not well understood, the direction of support is biased, and the guidance needs to be strengthened. In some places, there are not enough specific methods to guide the participation of various market entities, and they are not deep in digging for companies with real development potential. Insufficient investment needs to be expanded.
In this regard, Han Weijiang said that the "China Good Grains and Oils" action plan still needs to be advanced steadily, and in order to achieve the goals, it needs to start from the following aspects. First of all, we must unify our thinking and recognize that the high-quality food project, especially the "China Good Grain and Oil" action plan, is an important task in China's grain work at present and in the future, and we consciously regard the "China Good Grain and Oil" action plan as an important task. Work hard and do a good job.
Second, we must speed up implementation. Keeping to the theme of "China's Good Grain and Oil" action plan "for the benefit of farmers, for the benefit of eateries", focusing on "guaranteeing safety, improving quality, and improving nutrition", supervising and inspecting implementation entities, grasping the dynamic situation in time, and accelerating the project . The supervision and management of the use of project funds shall be strengthened, and special funds shall be used exclusively to ensure the timely availability of funds.
Thirdly, the selection, release and dynamic management of "China Good Grain and Oil" products should be carried out in a timely manner. The provincial (autonomous regions and municipalities) Grain and Reserve Bureaus (Grain Bureaus) must formulate provincial-level "Good Grain and Oil" product standards and selections in accordance with local conditions Measures to organize the selection of "good grain and oil" products at the provincial level.
Fourth, it is necessary to focus on extending the grain industry chain, upgrading the value chain, and building a supply chain, nurturing and expanding a number of backbone enterprises, promoting the construction of the "production, purchase, storage, and sales" system of grain and the integrated development of the primary, secondary, and tertiary industries. Promote a batch of advanced models, and form a hundred typical model counties, thousands of advanced model enterprises (cooperatives), 10,000 model shops, and a large number of well-known brands of "ten million" models to lead the demonstration pattern in the country. (Economic Daily Economic Daily, China Economic Network reporter Liu Hui)